It's three years since a potential disaster was averted in the most pleasing way imaginable.
Consider the absurdity of stopping members of the public as they go about their day... then inviting them to grab a paintbrush, and together, paint a portrait of one of the most famous faces on earth; David Beckham.
Oddly, despite no vetting procedures, no age restrictions and no talent checks, the outcome was something of a masterpiece. Watch below.
Within two weeks of us opening our London office (Summer 2021), one of the first friends we made was actress Rachel Wilde — who played Eastenders' loveable minx Nikki Spraggan.
Did you know that whatever KPIs John Lewis uses to measure the success of their newly unveiled Christmas ad, it will meet them? No doubt. No question. Fact.
How do we know?