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    • PR MANAGEMENT
    • PR TRAINING
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    • MEDIA TRAINING
    • PRESS RELEASE DRAFT & DISTRIBUTION
    • WIN WITH WORDS
  • Work
    • CAWA COFFEE
    • JAMIE WILKINSON
    • WATERBEAR MUSIC COLLEGE
    • SHEFFIELD GIFT CARD
    • CHARLES BENTLEY & SON
    • WHOLEY MOLY COOKIES
    • CC33
    • BHI SUPPLIES
    • RAYA CLARK
    • WORTH HAIR
    • FEEDING SHEFFIELD
    • THE RAW STOP [LONDON ACTING CLASS]
    • CONFRONTING MY EXPLICIT
    • BEST SOLICITORS
    • 61 HUGS: SHORT FILM
    • KSENIA KARPENKO
    • THOMAS NOX ACCESSORIES
    • LOCKSLEY CRAFT GIN
    • HYDRA CREATIVE
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PR TRAINING

LEARN HOW TO GET HIGH-PROFILE
MEDIA COVERAGE

Many people underestimate how attainable high-profile media coverage is. Your level of fame or financial success rarely plays a part in getting featured in mainstream media. In fact, 85% of our clients had no prior media coverage before contacting us, yet still, within 28 days, 91% of them appeared on TV, in regional and national newspapers, on influential websites and radio. Our 4-hour in-house pitch training shows you how we do it - delivered via video conference or in-house at a location of your choice. 
Question? Call 0114 491 0636

You will learn the following:

Picture
Proven publicity techniques

3 proven PR techniques you can use in-house to cleverly lift your brand's profile:
​
  • Creative PR
  • Dynamic PR
  • Proactive PR
Picture
Powerful writing technique 1
​
​
How to grab a journalist or
editor's attention using the 'Open Loop' - a powerful writing technique best-selling authors use every day. 

Using actual case studies that generated high-profile coverage and sales for our clients, you will learn how to write irresistible Open Loops. 
Picture
 Powerful writing technique 2

Which elements of your brand make compelling news stories and which should never be spoken about? 

By applying the Story Hierarchy Principle, you will learn the exact sequence these elements should be presented.

Click to call us

Additionally, this training will show you:


  • How to professionally pitch your brand to the media using the V.O.R Triangle - a subtle writing trick that makes your pitch unforgettable
  • Why Twitter is more powerful than Linkedin for building your media contacts
  • How to write a magnetic press release that generates a buzz around your brand
  • How to get more replies to your media pitches
  • What to do if you think a journalist or editor is ignoring you
  • What Credibility Assets are, and how they attract media attention 

Training rates:

REMOTE:
£895

  • Live 4-hour session, delivered remotely via video conference

IN-HOUSE:
​£1225*

  • In-house session, delivered at a location of your choice. You will be quoted according to your chosen location, please get in touch for an exact quote.
Call us on 0114 491 0636

Watch clips from our publicity training:

Email us

Stunning reviews of our publicity training:

Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 12
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 10
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 6
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 1
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 8
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 7
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 2
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 3
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 19
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 9
Sheffield PR agency | ICONS & MACHINES.| PR workshop Linkedin review 14
Book a session — call 0114 491 0636
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  • Home
  • Services
    • PR MANAGEMENT
    • PR TRAINING
    • CONTENT CREATION
    • MEDIA TRAINING
    • PRESS RELEASE DRAFT & DISTRIBUTION
    • WIN WITH WORDS
  • Work
    • CAWA COFFEE
    • JAMIE WILKINSON
    • WATERBEAR MUSIC COLLEGE
    • SHEFFIELD GIFT CARD
    • CHARLES BENTLEY & SON
    • WHOLEY MOLY COOKIES
    • CC33
    • BHI SUPPLIES
    • RAYA CLARK
    • WORTH HAIR
    • FEEDING SHEFFIELD
    • THE RAW STOP [LONDON ACTING CLASS]
    • CONFRONTING MY EXPLICIT
    • BEST SOLICITORS
    • 61 HUGS: SHORT FILM
    • KSENIA KARPENKO
    • THOMAS NOX ACCESSORIES
    • LOCKSLEY CRAFT GIN
    • HYDRA CREATIVE
  • About
  • Contact
  • Latest