Exactly one year ago, using a mix of viral marketing and media outreach, we introduced celebrity portrait painter Jamie Wilkinson to a whole new audience. Shortly after, he signed an exclusive retail contract with memorabilia store Fan Cave. What a wonderful 8 week campaign that was - we miss the creativity we shared during those winter afternoons.
Seeing Jamie's relationship with Fan Cave develop has provided ample compensation, though. This week, he tweeted an image of 6 x world snooker champion, Ronnie O'Sullivan, proudly holding his latest artwork. Wow, just look at that!
Following our recent exposé on the 'Rule of 3', here's another PR treat for you.
Ask yourself this question: In media interviews, how do celebrities, politicians and influential figures deflect uncomfortable questions without sounding evasive, elusive or plain rude?
Answer: Zealously care about people's patience.
How does it work?: Taylor Swift - the world's biggest popstar - was once asked why she's so secretive about her political leanings. She employed a deliciously subtle deflection technique that influential figures use every day. Take a look at her answer:
'HI, STRANGER' - An online play supporting suicide prevention
Released free online Wednesday 9 September - in support of World Suicide Prevention Day - short virtual play ‘Hi, Stranger’ explores suicidal thoughts through the lens of online dating.
Which of these sentences best describe how you feel about sequels?
Twitter has been incredible this week. Every day, we've stumbled across PR resources that are either informative, funny or unmissable.
Today, however, our discovery is world-beating.
WARNING: you'll never un-see what I'm going to show you now. Once I share it with you, you might even feel manipulated, duped and a little grubby. Please don't. Instead, use this clever trick to:
Introducing exclusive behind-the-scenes images for forthcoming short film, The Grim Truth. Tasked with delivering behind-the-scenes content, including photography & on-set cast interviews, here's a peek at DAY 1.
Last week, we were commissioned by national workwear supplier, BHI Supplies Limited. Our role, as their chosen media partner, is to share their advice, insight and expertise on issues related to COVID-19 personal protective equipment (PPE).
Of course, the Eurovision Song Contest 2020 could not go ahead this year, due to the global pandemic, but our beautiful memories of Eurovision 2018 remain!! What a ride it was for us and super talented client Raya Clark, who was a finalist to represent the UK with her soaring track 'CRAZY'.
We managed Raya's media & publicity campaign, in addition to producing her digital content for social media. Still sharing her talents as a DJ and singer with the world, watch Raya mighty performance on BBC's 'Eurovision: You Decide' below:
Having managed Jamie's publicity & media campaign last winter, in addition to producing/marketing his debut solo art exhibition, seeing him on the front cover of things is a delight. Here is Jamie, featured on the cover of The Rotherham Advertiser's 'SCENE' last week. See the online story here.
Proud of you, Jamie!