CLIENT: 
Wholey Moly // Healthy [delicious] cookie snacks

BRIEF:
Via targeted media outreach, share the brave, humble origin story of Wholey Moly cookies - positioning the brand as the David that it currently is, not the Goliath it's often tempting to pretend to be. Using a mix of opinion pieces & founder profiles, Wholey Moly's placements should communicate the inclusive, welcoming, supportive personality we live and breathe. 

SERVICES:

• story & narrative development
• coordinate press & media outreach across print, digital, radio & TV
• serve as key media liaison partner

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