IS THIS THE UK'S COMFIEST STATION PLATFORM?

Why has no one done this before? It's common sense.

Train stations... let's discuss train stations, or more specifically, the metal seating therein.

Sure, metal is durable, but it's hardly conducive to comfort, is it? Imagine, then, a train station that offers commuters a deep, inviting, sumptuous Chesterfield armchair.

Imagine further, that once nestled in this luxury, a head, neck, arm and back massage ensues.

Moments later, amidst this pleasing serenity, silky-smooth speciality coffees and indulgent butter pastries are delivered to your personal paradise.

Yes, paradise. Didn't I mention the beautiful wild orchid providing a touch of exotica?

And what about the tactile ribbon-bound journal — on the pages of which you can anonymously share your thoughts, hopes, dreams, anxieties and pleasures?

Let's call this unique haven of tranquility 'PLATFORM U', shall we?

Five days ago, together with our client CAWA, we debuted PLATFORM U in one UK city.

Nottingham, to be precise.

Described as "the world's comfiest platform" by one commuter, wanna see how others responded? We must! Click below to watch.
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The only remaining question, then, is: What does the British media think?

Well, as mentioned above, we only debuted this unexpected indulgence five days ago, but for provisional media opinion, click below x
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